Mobile Strategy Library

Whether you're new to mobile marketing or an experienced pro, you'll find a wealth of binge-worthy insight, guides, best practices, and how-to's here, curated by our mobile experts.

Mobile Marketing Trends Trends

2019 Mobile Finance Apps Report

2019 Mobile Finance Apps Report

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Case Study

TED lifts engagement 72%

TED lifts engagement 72%

Read to find out how

Webinar

01/30/2019 10:00 am

How CMOs Take Brand Experiences Beyond Mobile

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Guide

Eight Steps to Boosting Customer Loyalty in Apps

Eight Steps to Boosting Customer Loyalty in Apps

Learn why

Webinar

You've Got a Notification: The Science of Getting User Attention

01/30/2019 10:00 am

You've Got a Notification: The Science of Getting User Attention

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Case Study

IMVU doubles ARPU & triples revenue

IMVU doubles ARPU & triples revenue

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Case Study

textPlus boosts 90-day retention 2x

textPlus boosts 90-day retention 2x

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Webinar

Encore! Going Big on Mobile With Bo Ren

10/23/2018 10:00 am

Encore! Going Big on Mobile With Bo Ren

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Mobile Marketing Trends Trends

2018 Mobile App Engagement Index

2018 Mobile App Engagement Index

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Webinar

Mobile Retention Mixtape From Andy Carvell

09/26/2018 09:00 am

Mobile Retention Mixtape From Andy Carvell

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Webinar

Un🔓Engagement & Growth With Emojis

08/28/2018 10:00 am

Un🔓Engagement & Growth With Emojis

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Webinar

Not Your Grandma's Email

07/24/2018 10:00 am

Not Your Grandma's Email

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Mobile Marketing Trends Trends

Un🔓 Engagement & Growth With Emojis

Un🔓 Engagement & Growth With Emojis

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Guide

Gartner Named Leanplum a Leader

Gartner Named Leanplum a Leader

Learn why

Mobile Marketing Trends Trends

Transformation of Email in a Mobile World

Transformation of Email in a Mobile World

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Webinar

The Future of Mobile Customer Engagement

06/13/2018 10:00 am

The Future of Mobile Customer Engagement

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Mobile Marketing Trends Trends

Insights to Driving In-App Purchases

Insights to Driving In-App Purchases

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Webinar

SmartNews' 5 Mobile Onboarding Lessons

04/11/2018 10:00 am

SmartNews' 5 Mobile Onboarding Lessons

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Webinar

GDPR 101: Primer for Mobile Marketers

05/02/2018 10:00 am

GDPR 101: Primer for Mobile Marketers

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Case Study

PCH increases DAU 30%

PCH increases DAU 30%

Read to find out how

Webinar

Swipe Right on Mobile Engagement

02/14/2018 10:00 am

Swipe Right on Mobile Engagement

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Mobile Marketing Trends Trends

Black Friday 2017: The Mobile Report

Black Friday 2017: The Mobile Report

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Webinar

Geolocation: Taking It to the Streets

10/31/2017 10:00 am

Geolocation: Taking It to the Streets

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Webinar

Push to Drive In-App Revenue

09/27/2017 10:00 am

Push to Drive In-App Revenue

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Case Study

Pixowl lifts app retention 47%

Pixowl lifts app retention 47%

Read to find out how

Webinar

5 A/B Testing Results You Didn’t See Coming

08/30/2017 10:00 am

5 A/B Testing Results You Didn’t See Coming

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Case Study

TextNow monetizes 100% of its users

TextNow monetizes 100% of its users

Read to find out how

Webinar

Ideas to Pin: Pinterest's Growth Strategies

07/26/2017 11:00 am

Ideas to Pin: Pinterest's Growth Strategies

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Case Study

Via reactivates 27% of dormant users

Via reactivates 27% of dormant users

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Guide

Your Ultimate App Engagement Playlist

Your Ultimate App Engagement Playlist

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Webinar

Push Notification Power Words

05/24/2017 10:00 am

Push Notification Power Words

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Report

Push Notification Power Words

Push Notification Power Words

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Case Study

MobilityWare increases DAU 5%

MobilityWare increases DAU 5%

Read to find out how

Case Study

TextNow converts 25% of its users

TextNow converts 25% of its users

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Case Study

Fetch Rewards boosts app installs

Fetch Rewards boosts app installs

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Guide

60 Kick A$$ Mobile Marketing Strategies

60 Kick A$$ Mobile Marketing Strategies

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Mobile Marketing Trends Trends

Winning App ❤️ (& 💸) With Emojis

Winning App ❤️ (& 💸) With Emojis

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Guide

11 Ways to Broadcast Your Media App

11 Ways to Broadcast Your Media App

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Guide

6-Minute  Guide to Mobile A/B Testing

6-Minute  Guide to Mobile A/B Testing

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Guide

6-Minute  Guide to  Mobile App Messaging

6-Minute  Guide to  Mobile App Messaging

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Guide

6-Minute  Guide to Mobile Marketing Automation

6-Minute  Guide to Mobile Marketing Automation

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Webinar

Mobile App Intelligence & the Data Revolution

Mobile App Intelligence & the Data Revolution

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Mobile Marketing Trends Trends

Retention Revealed: App Retention & ROI

Retention Revealed: App Retention & ROI

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Guide

The Push Notification Playbook for Retail Apps

The Push Notification Playbook for Retail Apps

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Guide

The Push Notification Playbook for Travel Apps

The Push Notification Playbook for Travel Apps

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Case Study

App Annie improves conversions 15%

App Annie improves conversions 15%

Read to find out how

Case Study

Tesco lifts items added to cart 3.3%

Tesco lifts items added to cart 3.3%

Read to find out how

Mobile Marketing Trends Trends

Personalize or Bust: The Impact on Engagement

Personalize or Bust: The Impact on Engagement

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Mobile Marketing Trends Trends

Breaking Barriers to Push Notification Engagement

Breaking Barriers to Push Notification Engagement

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Case Study

Pixowl grows overall revenue 17%

Pixowl grows overall revenue 17%

Read to find out how

Case Study

Mixbook boosts purchases 14%

Mixbook boosts purchases 14%

Read to find out how

Case Study

Pixelberry boosts revenue 14%

Pixelberry boosts revenue 14%

Read to find out how

Case Study

Last Minute Travel lifts push opt-ins 182%

Last Minute Travel lifts push opt-ins 182%

Read to find out how

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