Full Player Management Platform for Mobile Games

The only solution that combines Lifecycle Marketing & LiveOps promotions with the ability to control the actual events & sales, built on a strong foundation of data & testing

Some of the Biggest Gaming Studios in the World Trust Leanplum

Leanplum empowers Gaming Studios

Deliver holistic, personalized player experiences in and outside of games

  • More relevant, better-performing campaigns
  • Better player experiences & enhanced engagement

Improve operational efficiency with top rated usability and reduced dependency on adjacent technical teams

  • More control be more productive and run more campaign/events, which means more revenue
  • Agility to pivot when necessary

Seamlessly test and quickly understand what works and what doesn’t

  • Faster learning and iteration to optimize key goals

Leanplum + You

We are committed to your success. We ensure you run highly effective campaigns that result in better player engagement and retention, and improved ROI.

The Leanplum Difference

  • Support for more user & game data to create more targeted engagement
  • Sophisticated Recency & Frequency segmentation
  • Support for LiveOps Event Game Configuration
  • Fully Integrated A/B testing

Learn how GameDuell Re-Engaged Dormant Users and Increased Player Opt-in from 20-30%.

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Learn how IMVU increased retention by 157%, and doubled ARPU.

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Learn how MobilityWare was able to see a 5% increase in DAU and returning Users.

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Data Science Report: Increase Revenue from LiveOps and Lifecycle Marketing by 3X

  • 1,800 campaigns and 670M messages in Mobile Gaming
  • Value of Personalization for Player Engagement
  • Significance of Holdbacks & Last Touch Attribution (LTA)

Download Report

What makes Leanplum unique, and what we definitely double down on, is the Remote Configuration that allows Tilting Point to iterate on the actual mechanics of the game without having to rebuild the game.

Andre Cohen
Data Scientist at Tilting Point

The Recency & Frequency option from Leanplum has helped us to optimize our targeting. Along with other tweaks, we used it in one of our latest special offers to segment them based on the users’ last purchase. The result was an 84% increase in revenue/day compared to the same offer last year (YoY).

Claudia Garcia
CRM Manager at GameDuell

Leanplum gives us the flexibility to customize in-app message templates and timing, to reach users when they’re most engaged with a look that matches our brand experience.

Alex Tarrand
Head of Live Ops at MobilityWare

Leanplum helps us with behavioral data not only for triggers but for content optimization depending on the users’ behavior.

Kevin Bravo
Co-Founder at 2nd Potion

See Leanplum In Action

Want to see how Leanplum can help you mitigate churn, grow followers, and drive revenue? Schedule a live demo today to get started!