Hooks & Aha Moments: The Future of Mobile Customer Engagement
Aired Wednesday, June 13, 2018 | 10 a.m. PT/1 p.m. ET
Mobile brands consistently talk about creating long-term value with users, but most still struggle with prioritizing and optimizing app onboarding and engagement.
Discover how to protect your mobile acquisition dollars by hardening your mobile retention strategy.
What you'll learn
- Three simple steps to set up mobile hooks to drive better retention
- How to leverage your best users’ mobile experiences — those “Aha moments” — to reduce onboarding drop-off
- A/B tests to help optimize in-app experiences and communication channels
- How to turn the future of mobile CRM to your advantage
Aired: Wednesday, June 13, 2018
10 a.m. PT/1 p.m. ET